CC Madhya 7.118

ei-mata paramparāya deśa ‘vaiṣṇava’ haila
kṛṣṇa-nāmāmṛta-vanyāya deśa bhāsāila
Synonyms: 
ei-mata — in this way; paramparāya — by disciplic succession; deśa — the country; vaiṣṇava haila — became devotees; kṛṣṇa-nāma-amṛta — of the nectar of the holy name of Kṛṣṇa; vanyāya — in the inundation; deśa — the whole country; bhāsāila — overflooded.
Translation: 
By hearing the holy name of Kṛṣṇa, the entire country became Vaiṣṇava. It was as if the nectar of the holy name of Kṛṣṇa overflooded the entire country.